Reducing consumption of plastics and boosting recycling

The use of plastics has grown exponentially over the past 50 years. Companies and other organisations are joining forces with the central government to bring a circular economy for plastic products and packaging closer through Plastic Pact NL. The goals are to reduce the use of plastics, encourage reuse and boost the use of recyclate.

Stimulating initiatives

We have developed a communication structure through which signatories and other interested parties can actively exchange information. The goal is to enthuse, encourage and facilitate so that more collaborative initiatives are taken.

The essence of communication with Plastic Pact signatories consists of: Bi-annual meeting moments through an event, the website with the interactive portal for signatories and the digital newsletters. To promote recognisability, uniformity and a professional image, we have developed a striking own corporate identity for Plastic pact.

Meeting highly appreciated

The participant survey in the summer of 2021 showed that 2/3 of the respondents experience benefits of being a Plastic Pact NL signatory within their own organisation and communicate a lot about it. September 2021 we were able to organise the first physical meeting for the Plastic Pact NL, this was rated by the participants with an average of 8.

Take a look at the aftermovie of last stakeholder event 2022